DBS Bank

Key visuals for DBS Bank's Platinum Credit Cards ad campaign - Constellation.

DBS Bank, the largest bank in South East Asia by assets, and among the larger banks in Asia, has market-dominant positions in consumer banking, treasury and markets, asset management, securities brokerage, equity and debt fund-raising in Singapore and Hong Kong.

We worked with DDB to create the card face for the new DBS Bank Platinum Credit Cards, and illustrated the launch ad campaign. The constellations from the card form into different representation of the shopping experience, as well as mapping out of the various shopping malls under CapitaLand, one of Asia’s largest real estate companies.